Creator collaborations, secured by escrow.
Upstage gives brands full control over deliverables, approvals, and payments — while guaranteeing creators get paid for approved work.
Summer camp
8 creators
Product Review
4 creators
Brand Awareness
12 creators
₹2.4L
Total Spend
24/32
Deliverables
94%
Approval Rate
Three steps. Complete protection.
Brand funds escrow
Payment is locked in escrow before any work begins. Creators see the commitment upfront.
Creator delivers
Content is submitted as drafts, reviewed by the brand, revised if needed, and approved.
Payment released
Funds transfer to the creator automatically once the brand approves final deliverables.
Full control over every collaboration.
Creator Discovery
Find creators by platform, category, engagement, and audience demographics.
Structured Campaigns
Define deliverables, timelines, budgets, and target metrics upfront.
Approval Workflow
Review drafts, request revisions, approve final content before payment.
Payment Protection
Funds stay in escrow until deliverables are approved. No risk.
Replace fragmented workflows with system-led accountability.
| Area | Traditional Workflow | With Upstage |
|---|---|---|
| Deal definition | Spreadsheets, email threads, unclear scope | Structured deliverables with platform, deadline, payment, and revision limits |
| Contract state | Signed outside campaign tools | Contract acceptance gates active workflow — no work before mutual agreement |
| Submission review | Ad hoc DMs, partial visibility | Approval and rejection tied directly to deal timeline with full history |
| Release readiness | Manual transfer after subjective checks | Milestone progression links completion to payout readiness automatically |
| Dispute context | Evidence fragmented across channels | Immutable action history for every collaboration event |
Six modules. One operational record.
Creator Discovery
Find creators by niche, engagement, audience demographics, and platform. Filter and shortlist the right mix.
Deal Builder
Convert campaign intent into structured deliverables with timelines, budgets, and review expectations.
Contract Engine
Auto-generate contracts from deal inputs. Gate activation on mutual acceptance.
Escrow Payments
Lock funds before work begins. Release automatically on approval. Full payment auditability.
Deliverable Tracking
Collect submissions, approve or reject with revision notes, and close with auditable evidence.
Audit Trail
Every state transition — from invite to payout — is recorded and timestamped.
Built for accountability at every step.
Verified Profiles
Brands are admin-approved. Creators connect verified social accounts.
Binding Contracts
Both parties accept terms before any work begins.
Approval Gating
Payments release only after brand approves final deliverables.
Full Audit Trail
Every action — submission, revision, approval — is logged and timestamped.